Greenleaf Trust is honored to be named as one of the 2024 Best and Brightest Companies to Work For in Metro Detroit and West Michigan by the National Association for Business Resources. This year marks the fourteenth consecutive year of receiving these awards.

Considering the ten to one ratio of this program, these winning companies are truly innovative in their employee engagement execution. The winning companies were assessed by an independent research firm which reviewed several key measures relative to other nationally recognized winners. The categories applicants were scored on include: Compensation, Benefits and Employee Solutions; Creative Wellness and Wellbeing Solutions, Employee Enrichment, Engagement and Retention; Employee Education and Development; Recruitment and Selection; Employee Achievement and Recognition; Communication and Shared Vision; Diversity, Equity and Inclusion; Work-Life Blend; Community Initiatives and Corporate Responsibility; and Leadership, Strategy and Company Performance.

With over 25 years of experience conducting the Best and Brightest competitions, the National Association for Business Resources (NABR) has identified numerous best Human Resource practices and provided benchmarking for companies that continue to be leaders in employment standards.

“Jennifer Kluge, President and CEO of NABR and the Best & Brightest Programs, highlighted that these companies have prioritized making a significant impact on their culture. With a focus on their employees as the top priority, this powerful community of the nation’s elite leaders has gained a competitive edge.”

Chief Human Resources Officer, Karen Baldwin, commented, “At Greenleaf Trust, we uphold high standards, striving to create an environment that strategically emphasizes the enhancement of our culture. We actively seek input from our team members and ensure our policies meet their needs, and those of our clients. Our steadfast dedication to fostering a flexible, inclusive and cohesive team dynamic, characterized by mutual support and cooperation, has been instrumental in driving our success.”

About Greenleaf Trust

With offices in Kalamazoo, Grand Rapids, Birmingham, Bay Harbor and Traverse City, Greenleaf Trust is an independent Michigan-chartered trust-only bank, exclusively focused on wealth management, trust and estate administration, and administration of company-sponsored retirement plans. Through our unique, client-centric team approach, we provide highly personal and customized client service, with no conflicts of interest, to ensure our clients’ financial security from generation to generation.